Standard
$0.50per video
- Time
- 8–10 min
- Best for
- A good video fast, or trying many styles and sites
AI writes the script and the film is assembled from our proven scene templates. Consistent, clean look.
See the video
Modes
How each mode works
Standard, Director cut and Studio all turn a website into a promo video in 16:9 and 9:16. They differ in how much work goes into the film, so in how it looks, how long it takes and what it costs. Below: the same site (linear.app), the real videos, and where the time goes.
1080p, no watermarkMusic and sound designCredits returned if a paid video fails our checks
At a glance
Pick the effort that fits
Same site, same style, same 20 seconds. Only the effort changes.
Director cut
$1per video
- Time
- 9–12 min
- Best for
- A look made for your product without the full studio process
A custom film for your site, written by an AI director who looks at the rendered frames and fixes them.
See the videoStudio
$2per video
- Time
- 10–15 min
- Best for
- Your launch video: the best result we can make
The full pipeline: your brand and live site, a beat plan, a custom motion film, sound scored to the edit, frame-by-frame review and quality checks until it passes.
See the videoStart with the free watermarked preview in any mode. If a paid video fails our automatic checks, the credits are returned.
Standard · $0.50 · about 8–10 min
Fast, clean and consistent
One AI pass writes the script and the video is assembled from our proven scene templates. It is the fastest and the cheapest mode, and the look is consistent from video to video.
- Script written from the real text of your site, every number checked against it
- Scenes from our template set: kinetic text, browser and phone frames, stats, logo and call to action
- Music and sound effects timed to the cuts
Choose it when speed and price matter most, or to test several styles.
Director cut · $1 · about 9–12 min
A film made for your site
An AI director composes a custom film for your site from our motion toolkit (3D product shots, camera moves with motion blur, counters, logo reveal), renders it, scores the frames against our visual checklist and fixes them in two rounds.
- A film written for your site, not picked from templates
- The director sees contact sheets of the real frames and corrects overlaps, cropping and contrast
- Checked by the same automatic quality rules as Studio
Choose it when you want a look made for your product at a reasonable price.
Studio · $2 · about 10–15 min
The best we can make
The full studio pipeline. It captures your brand and live site, plans the beats, writes a custom motion film, scores the sound to the edit, reviews every frame and runs quality checks until the film passes.
- Brand colours, logo and real screenshots of your site worked into one film
- A written beat plan: the first seconds show your buyer's problem, then the product, one proof, a closing line and the call to action
- Sound designed on the same timeline as the picture, mixed to broadcast loudness
- The vertical 9:16 version is checked on its own, not just cropped
Choose it for a launch, a hero video on your site, or any time the result must look hand-made.
Under the hood
Where the time goes
One video of 20 seconds, both formats, measured on linear.app on October 13, 2026. Time is wall-clock from pressing the button to the finished files; the dollar amount is what we pay for the AI on that step. Rendering and sound run on our own computers, so they add time but almost no cost.
| Step | What happens | Standard | Director cut | Studio |
|---|---|---|---|---|
| Capture your site | Opens the page, takes screenshots, reads texts, colours and logo | ~35 s · $0 | ~35 s · $0 | ~35 s · $0 |
| Script / beat plan | AI reads the capture and decides the story | ~35 s · $0.13 | ~10 s · $0.01 | ~10 s · $0.02 |
| Writing the film | Standard: scenes from templates. Director cut and Studio: a custom film written for your site | in the step above | ~35 s · $0.07 | ~90 s · $0.33 |
| Review and fixes | The AI scores the rendered frames against our 17-point visual checklist (camera always moving, 3D product, brand-coloured background, real numbers, logo end card) and fixes every miss before the final render | automatic checks · $0 | 2 rounds · ~$0.05 | 3 rounds · ~$0.10–0.30 |
| Rendering the frames | Both formats, 1080p | ~5 min · $0 | ~3 min · $0 | ~3 min · $0 |
| Sound | Music and effects timed to the cuts, mixed to broadcast loudness | included · $0 | ~8 s · $0 | ~8 s · $0 |
| Quality check | Automatic checks of timing, reading time, loudness, brand and call to action | ~1 min · $0 | ~10 s · $0 | ~10 s · $0 |
| Total | Press the button, get the files | ~8 min · $0.13 | ~9 min · $0.18–0.26 | ~10 min · $0.50–0.67 |
The AI cost is a fraction of the price: the rest covers computing, storage and payment fees. Your times can differ slightly with the size of the site. Add instructions when you create a video, for example "render the /pricing page, show the dashboard and the free trial": all three modes read them and can use any page of the same site.
Not sure? Start free.
Try the free watermarked preview in Standard. If you like the direction, get the clean version, or step up to Director cut or Studio.
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